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Thursday, January 21, 2010

Apple's January 27th event...what will be announced?

In about a week Apple is going to hold a mysterious event where they will announce their "latest creation". Rumours speculate that it will be a tablet PC but I'm not so sure. What is Apple's incentive for making a tablet? Based on rumours it will run iPhone OS but that leaves it open to apps on a 10" screen...app makers would have to rebuild existing apps to run on the tablet in full screen. This would be a risky move as there would have to be a separate app store and Apple has no reason to do this.

Apple also recently started talking to publishers and newspapers about content deals. This makes me think that it won't be a tablet that Apple will be announcing but instead a 10" touch screen ebook reader to rival the Amazon Kindle (and Kindle DX) as well as the Barnes and Noble Nook. Such a device would most likely be a colour ebook reader (making use of to the OLED screen) unlike the other devices and would be a game changer like the iPhone and iPod.

Another possibility for what will be announced would be an Apple Netbook with touch screen capabilities. This however seems less likely because neetbooks a declining in popularity.

Nothing will be known until the 27th but the rumour mill will keep on churning until then and whatever is announced it is sure to be popular, not just because it is an Apple product but also because it will innovate technology in a way Apple has been doing for years.

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